CIB Blog

How Advertising Has Shaped Our Industry
There is an exhibition coming up in March 'The Festival of British Advertising', which will celebrate the very best of British creativity from the past 100 years. From the PG Chimps to the Smash Martians and the Cadbury’s drumming gorilla; from Lord Kitchener’s ‘Your Country Needs You’ to John Lewis’ Buster the boxer....
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Dominating Digital
The CMAs have come and gone; there were tears, cheers and plenty of drinks. After every award show, the chat in the office inevitably turns to a consideration of the winners, where did we strike gold and what can we learn from those nominations that didn't quite make it.
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