Building a more powerful product launch
For the launch of Catnic’s SolarSeam® system, the question was, how do you elevate a product launch into an event with more impact and longevity?
For the launch of Catnic’s SolarSeam® system, the question was, how do you elevate a product launch into an event with more impact and longevity?
This exciting multi-media campaign featured four well-known faces from the industry helping to boost audience awareness and engagement.
We helped Thorn Lighting bring an innovative new lighting specification tool to the market through an internationally focused multi-channel campaign.
We achieve an average of 37 pieces of coverage per month for Makita with 73% of this coming from free editorial rather than paid-for opportunities.
Our two-year content strategy resulted in pre-registrations increasing by 88% in 2022 and again by a further 35% in 2023.
To engage the general public, we devised and delivered a strategic live event at busy Manchester Piccadilly train station.
Thorn Lighting trusted us to help ensure brand consistency across an expansive range of product collateral and materials used globally.
Building on previous successes, we created a high-impact brand awareness campaign with a touching and beautifully animated Christmas TV advert at its heart.
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