Creating a guide to sustainable construction

This the second eBook we’ve created for Trimble and focuses on sustainable construction and the role that digital technology can play in enabling earlier and more informed decision making.

As this is a saturated topic within Trimble’s sector (and indeed the construction industry as a whole), we tried to take a slightly different approach. While commonly the conversation focuses around reducing embodied carbon at the design and engineering stages, we decided to take a three-chapter approach, instead exploring carbon and digital technology during the engineering, fabrication and on-site construction workflows.

Combining copywriting skills with our CIB creative team, we were able to turn the words into a modern, attractive and on-brand eBook. We’ll also be working to promote the guide through social media advertising and paid media, helping to get the word out about the support Trimble can offer for all stages of the construction sequence, helping everyone to build greener.

Keep an eye out for the eBook ‘Guide to Sustainable Construction with Digital Technology’ on their social feeds!