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“Setting the Standard” with Geocel and Julian Perryman

We’re really excited to be working with ‘Britain’s Favourite Builder’, Julian Perryman on a major campaign for Geocel this year.

The Geocel Setting the Standard video series will see us out and about on site with Julian, showcasing Geocel’s wide range of products – including THE WORKS PRO, the ecoSEAL system and the re-launched Mates range.

We suggested Julian for the campaign to inject some real personality into a brand that is quietly the favourite of many in the trade – but not shouted about enough. We’ve plans to deliver a comprehensive video schedule across the year, to get the trade talking about Geocel’s high performing products – that won’t let you down.

Julian’s review of THE WORKS PRO range is out now – with many more in the pipeline!

Update – The standard is set!

With the project now complete, you can read our full “Setting the Standard” Geocel case study, highlighting the impact well-crafted video content can have for construction brands using social channels to boost brand sentiment and product awareness.

We’ve since collaborated with Geocel again to deliver a high impact campaign, “Boss It”. Read our multi-media construction marketing case study.

Partner with CIB

Whether you interested in exploring the option of integrated video campaigns, multi-media marketing approaches, or another form of outreach, CIB can help. Contact the team today to discuss the possibilities.

Let’s kickstart the conversation

We can help you with your next project. Get in touch with the team today to get the ball rolling.

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